THE NEED
The Global Status Report on Road Safety reaffirms our understanding of road traffic injuries as a global health and development problem. More than 1.2 million die every year on account of road crashes, and as many as 50 million others are injured. Over 90% of the deaths occur in low-income and middle-income countries. India is the global leader in road accident-related deaths. According to the Ministry of Road Transport and Highways, in 2019, around 1,51,113 people were killed and 4,51,361 were injured in road crashes in India.
SOLUTION
In recognition of the urgent need for road safety interventions and in line with the United Nation's Decade of Action for Road Safety, we undertake a coordinated response to the problem, which includes the development and implementation of a multi-sectoral strategy on road traffic crash prevention. Each of the projects is implemented through a collective impact model involving government stakeholders, local community members, donors, and partners.
• Applicants of the learner license, as well as participants who have failed the two-wheeler license tests, are offered a 45-minute training session at select RTO premises.
• Practical training is made possible through assessment on a two wheeler simulator.
• Road safety clubs are formed to reinforce messages of safety.
• Conduct a road safety audit around the school
• Train children on road safety
• Sensitize teachers & parents on ensuring child road safety
• Engage local traffic police
• Identifying blackspots & accident-prone areas
• Mobilizing citizen volunteers around these areas to become Jeevan Doots
• Training Jeevan Doots in first aid for post-crash care, Good Samaritan law, etc.
• Equipping Jeevan Doots with a first responder kit
• Conducting periodic meetings with Jeevan Doots
• Recognizing services of Jeevan Doots on public forums
• Help police officials track and enforce speed limits
• Educate motorists on laws & penalties
• Emphasize the risk associated with rash driving
• Orienting motorists on the penalties for drinking and driving
• Sensitizing motorists to not encroach zebra crossings
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