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Under The Mango Tree Society

A-412, Byculla Service Industries Premises Co-op Society Ltd, Dadoji Kondeo Cross Marg, Byculla, Mumbai, Maharashtra, India, 400005


Charity Bib Status: Available

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About NGO:
Beekeeping through facilitated cross-pollination can increase agricultural yields by more than 40% and provide a lucrative income stream for farmers through selling honey and wax. Under The Mango Tree's strategic initiative, "Bees for Poverty Reduction (BPR)" seeks to use the power of market forces to increase livelihoods for India's farmers. UTMT implements its Bees for Poverty Reduction framework, training and equipping smallholding farmers to use bees to increase their incomes by as much as threefold. Our goal is to increase agricultural productivity, incomes and bring about empowerment through a focus on sustainable community-based beekeeping.
UTMT's BPR framework brings together a number of components to address scalability and sustainability in a
way that has never been attempted in India before:
a. It focuses exclusively on the indigenous bee - the Apis cerana indica, available in natural surroundings and an
excellent pollinator.
b. It diversifies livelihoods by providing hand-holding training support at the farmer's homestead and increasing
agricultural productivity for the small farmer.
c. Inherent in the framework is not just a buy back arrangement for the honey and beeswax produced, but a
buyback at premium prices for the farmer due to organic certification.

Fund Usage:
The funds raised through Mumbai Marathon 2013 will go towards:

  • Training small/marginal farmers in tribal areas in beekeeping enabling them to increase yields from their crops naturally and sustainably
  • Creating more employment/income opportunities for tribal women through beekeeping training and production of inputs
  • Creating infrastructure for outreach and hand holding training
  • Providing more bee boxes to resource poor farmers enabling them to earn more income
  • Organizing beekeepers into groups and making them self sufficient in the long run

  • Impact:

    Somabhai Magi
    Dandwal village, Dharampur block, Valsad district, Gujarat

    Somabhai, aged 26, has been master trainer with UTMT for over two years. He has trained 21 farmers in his village and has led training in newer villages in his block. Despite his humble demeanor, he enjoys the leadership role that is required of master trainers. Along with the five boxes he owns, Somabhai oversees 20 more boxes in his village. He has also contributed to UTMT's research on the agricultural effects of Apis cerana bees.

    Somabhai explains how for every square meter of crops, on average there is a 3kg increase in quantity. "An area that used to be worth 300 rupees is now worth 600", he says. Like most other villagers, Somabhai grows rice, nagli, niger, pulses, and vegetables for his family. He uses the extra money earned from increased agricultural productivity and sale of honey to buy food, pay hospital bills during emergency, and pay for his daughters' education

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    Founded Year: 2009

    Cause category: Livelihood Generation

    Telephone: 022-23753110